Hey, I'm Akshay 👋🏽

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me@akshaypruthi.com

  • Nov 1, 2021
  • 3 min

Using a yes / no principle to improve your product! 🥸

Welcome back to my weekly newsletter. This is going to be a series of articles covering how we came up with the idea of Calm Sleep,...
Using a yes / no principle to improve your product! 🥸
  • Oct 12, 2021
  • 4 min

I cried for the first time..😢

Welcome back to my weekly newsletter. This is going to be a series of articles covering how we came up with the idea of Calm Sleep,...
  • Sep 9, 2021
  • 7 min

Re-thinking growth, the growth team and much more..📈

Welcome back to my weekly newsletter. This is going to be a series of articles covering how we came up with the idea of Calm Sleep,...
Re-thinking growth, the growth team and much more..📈
  • Sep 3, 2021
  • 4 min

Hitting a creative slowdown, what should one do to get out of it? 🤯

Welcome back to my weekly newsletter. This is going to be a series of articles covering how we came up with the idea of Calm Sleep,...
Hitting a creative slowdown, what should one do to get out of it? 🤯
  • Aug 26, 2021
  • 3 min

How do you make your app talk to the users? 🤔

Welcome back to my weekly newsletter. This is going to be a series of articles covering how we came up with the idea of Calm Sleep,...
How do you make your app talk to the users? 🤔
  • Aug 12, 2021
  • 4 min

All your answers are in front of you! You just need to observe!🧐

Welcome back to my weekly newsletter. This is going to be a series of articles covering how we came up with the idea of Calm Sleep,...
All your answers are in front of you! You just need to observe!🧐
  • Aug 5, 2021
  • 4 min

How does one build WITH the users and NOT JUST FOR the users? 🥰

Welcome back to my weekly newsletter. This is going to be a series of articles covering how we came up with the idea of Calm Sleep,...
How does one build WITH the users and NOT JUST FOR the users? 🥰
  • Jul 29, 2021
  • 5 min

How does one understand the pulse of your users? 😶What led to a 50% inc. in our payment conversion?

Welcome back to my weekly newsletter. This is going to be a series of articles covering how we came up with the idea of Calm Sleep,...
How does one understand the pulse of your users? 😶What led to a 50% inc. in our payment conversion?
  • Jul 22, 2021
  • 4 min

I asked Ankur Warikoo: How to carry a winning attitude, how to think of scale, how to attract talent

Welcome back to my weekly newsletter. This is going to be a series of articles covering how we came up with the idea of Calm Sleep,...
I asked Ankur Warikoo: How to carry a winning attitude, how to think of scale, how to attract talent
  • Jul 8, 2021
  • 7 min

80% of the product is Onboarding! Let’s zoom into this. 🧐

Welcome back to my weekly newsletter. This is going to be a series of articles covering how we came up with the idea of Calm Sleep,...
 80% of the product is Onboarding! Let’s zoom into this. 🧐
  • Jul 1, 2021
  • 6 min

The reset! How does it help? What's a Value metric? Cheat-sheet and much more.. 🌱

Welcome back to my weekly newsletter. This is going to be a series of articles covering how we came up with the idea of Calm Sleep,...
The reset! How does it help? What's a Value metric? Cheat-sheet and much more.. 🌱
  • Jun 24, 2021
  • 4 min

Psychological pricing & hacks to improve your revenue! 💰💰

Welcome back to my weekly newsletter. This is going to be a series of articles covering how we came up with the idea of Calm Sleep,...
Psychological pricing & hacks to improve your revenue! 💰💰
  • Jun 17, 2021
  • 6 min

Fast forward - $40,000 revenue to date! Key learnings, announcements, and experiments that helped 🚀

Welcome back to my weekly newsletter. This is going to be a series of articles covering how we came up with the idea of Calm Sleep,...
Fast forward - $40,000 revenue to date! Key learnings, announcements, and experiments that helped 🚀
  • Jun 10, 2021
  • 6 min

We are a $10,000 ARR company!😝

Welcome back to my weekly newsletter. This is going to be a series of blogs covering how we came up with the idea of Calm Sleep, scaled...
We are a $10,000 ARR company!😝
  • Jun 3, 2021
  • 4 min

The first step towards monetization 🤑

Welcome back to my weekly newsletter. This is going to be a series of blogs covering how we came up with the idea of Calm Sleep, scaled...
The first step towards monetization 🤑
  • May 27, 2021
  • 4 min

How did a 2-day hackathon lead to a surge in installs by 20,000?🚀🚀

Welcome back to my weekly newsletter. This is going to be a series of blogs covering how we came up with the idea of Calm Sleep, scaled...
How did a 2-day hackathon lead to a surge in installs by 20,000?🚀🚀
  • May 20, 2021
  • 3 min

How did we know it's working? 😇

Welcome back to my weekly newsletter. This is going to be a series of blogs covering how we came up with the idea of Calm Sleep, scaled...
How did we know it's working? 😇
  • May 13, 2021
  • 4 min

How did we just kill it taking our North-Star metric to 57% which led to Day 1 retention 70%? 💯💯

Welcome back to my weekly newsletter. This is going to be a series of blogs covering how we came up with the idea of Calm Sleep, scaled...
How did we just kill it taking our North-Star metric to 57% which led to Day 1 retention 70%? 💯💯
  • May 6, 2021
  • 6 min

How we improved our retention from Day 1 ~20% to 40%? 🚀

In this article, we will cover: How we identified the missing features? Which new facets will build on user satisfaction? 🤔 The...
How we improved our retention from Day 1 ~20% to 40%? 🚀
  • Apr 29, 2021
  • 4 min

How we used a North-Star metric to guide product decisions 🔢

Here, I am going to cover: How we decided on our North-Star metric? The strategy that helped us move this metric. Welcome back to my...
How we used a North-Star metric to guide product decisions 🔢
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Akshay writes articles on product management, product planning, user experiences, life and philosophy